Join us for an engaging and thought-provoking panel talk that goes beyond the headlines of the European Deforestation Regulation (EUDR) and dives deep into its real-world impact on coffee producers. Whether you are an industry professional, a coffee lover, or simply curious about the future of sustainable coffee, this discussion will shed light on the complexities and challenges facing the industry today. As part of the EU's Green Deal, the EUDR aims to reduce deforestation and protect our global forests. But what does this mean for the farmers and producers on the ground? We will explore the often-overlooked side of the regulation—the intricate and costly data collection requirements that could push small-holder farmers out of the market. The presentation is hosted by Macenta Beans, producers of Specialty Robusta from the rainforest region of Macenta in Guinea, West Africa, since 2019. As both coffee producers and traders, they bring a unique, first-hand perspective on the challenges at the start of the coffee value chain, offering a holistic view of the supply chain’s hurdles and opportunities.
Key Takeaways:
- Learn about the EUDR
- Understand the complexities and hidden costs of the EUDR for farmers and producers
- Learn about the potential market shifts favoring large-scale producers over small, potentially excluding many small-holder farmers
There will be free drinks and snacks.
The event will be cohosted and sponsored by Oatly!
Can’t attend? Follow Macenta Beans on Instagram (@macentabeans) to see firsthand how a producer navigates EUDR. Don’t miss out—reserve your spot today!
Can't wait to see you there!
Macenta Beans X Oatly X Communal Coffee